I wonder what Kevin G. Boyd was doing when he came up with the idea for Bling H20. I bet he was sitting on a black leather couch, taking a sip of Fiji water. He probably put it down on his glass coffee table, looked at the bottle and thought to himself, “You know what? I bet I can trick morons into paying way more money for this shit than $3.” Thus spoke a Hollywood writer-producer, and thus Bling H20 was born. It’s $25 – $40 a bottle. The bottle is filled with water. Read their ad copy and brace yourself for another terrorist attack:

“Bling H2O is the inspiration of Kevin G. Boyd, Hollywood writer-producer. While working on various studio lots where image is of the utmost importance he noticed that you could tell a lot about a person by the bottled water they carried. In Hollywood it seemed as if people flaunted their bottled water like it was part of their presentation. Whether the bottles had a cool shape or came from an exotic island, none truly made that defining statement. Bling H2O was fashioned to make that defining statement. The mission was to offer a product with an exquisite face to match exquisite taste. The product is strategically positioned to target the expanding super-luxury consumer market. Initially introduced to hand-selected athletes and actors, Bling H2O is now excitedly expanding it’s availability. Bling H2O has been featured at many recent celebrity events including the MTV Video Music Awards and television’s biggest event, The Emmys. Bling H20 is pop-culture in a bottle. But it’s not for everyone, just those that Bling. So the question is: Do You Bling?“

Wasn’t that whole fucking city supposed to have fallen into the ocean already?

(via geekologie)